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Transforming India’s

‘khichdi’ cooking

experience

Tata Sampann Multigrain Khichdi Mix is a new
innovation that shines a light on the future
of product development in the Consumer
Products Business. Developed in record time,
it was launched in both brick-and-mortar and
online retail outlets. The product has received
enthusiastic initial response across markets.

20 Annual Report 2017-18