Page 49 - Tata_Chemicals_yearly-reports-2019-20
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Integrated report             Statutory reportS           Financial StatementS




            Operational and strategic           Branded product sales grew by 30% with     Focussed on improving customer
            developments                       the commercialisation of the Speckarb   experience by rolling out online
            TCL                                and Detmate brands and increased   customer portal – ChemConnect
                                               penetration of Medikarb brand led by   – across all distributors and many
               FY 2019-20 has been a year of mixed   wider acceptance from pharma and   customers and introducing online
              performance. The year began with   haemodialysis segment           channel finance facilities which received
              strong momentum in demand and                                      good response
              price. However, the demand and prices     Growth in cement volumes due to
              came under pressure due to increase in   higher acceptability and deeper     Entered into a long-term supply
              imports on removal of Anti-dumping   penetration of the relaunched version   agreement for salt with Tata Consumer
              duty (ADD) on Soda Ash, addition of   with value-added proposition of high   Products Limited (‘TCPL’) pursuant to
              new capacity from other players which   one-day strength along with volume   the demerger of the Consumer Products
              caused oversupply due to Covid-19   stabilisation of the newly launched PPC  Business to TCPL, making it one of our
              pandemic outbreak                                                  key strategic customers. We focus on
                                                                                 providing them world-class service and
                                                                                 value to establish deep relationship with
                                                                                 them for maximising mutual value



















































                                                                                      Picture Credit: Abbot Logistic Group


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