Page 48 - Tata_Chemicals_yearly-reports-2019-20

Competitive Advantage
1 Reputation 4 Relations

Strong and Longstanding relationships with
Strong corporate brand and very high
Blue chip customers spanning over several
image score
decades
rd
World’s – 3 largest Soda ash manufacturer
High Marketing capability due to partnership
with ANSAC
2 Distribution 5 21 century processes for traditional industries

Operational excellence

Efficient, cost effective, safe and sustainable
Lean supply chain and network of
depots, pioneers in bulk movement of
TCE-ground-breaking HR practices to utilise
soda ash in India
st
3 Leadership 6 Technology and cost

competitiveness
Market leaders in Bicarb and a major player
in Soda Ash in India
Use of technology for deeper customer
TCNA has significant market presence in
World’s leading state-of-the-art CHP power
the U.S. and Canada connect and ease of doing business
Market leader in Bicarb and Soda Ash in UK plant-Low carbon emissions in UK

46 I INTEGRATED ANNUAL REPORT 2019-20